Gucci unveils a special collection honoring the spirit of Ramadan. Named after the Arabic word for “stars,” Gucci Nojum reflects the beauty and significance of this sacred time, drawing inspiration from the interplay of color, light and shadow, sand and sky.
Set against a striking desert backdrop, the campaign captures Ramadan’s contemplative essence, juxtaposing radiant hues with earthy tones to evoke a sense of serenity and contrast. For this collection, Gucci reimagines its iconic designs with an air of luminous celebration.
Signature handbags, including the Gucci Bamboo 1947, Jackie Notte, and Gucci Diana, appear in iridescent leather, complemented by coordinating footwear such as the timeless Horsebit loafers and sophisticated Gucci Signoria slingbacks, crafted for seamless transitions from daytime elegance to evening gatherings.
Flowing, lightweight silhouettes for both men and women embrace warm, earthy tones, embodying the richness of tradition while blending modern refinement.
The collection’s color palette harmonizes with the campaign’s visual narrative, creating timeless yet festive pieces designed for moments of togetherness and joy.
The Gucci Nojum collection is now available in select stores worldwide and online.
