Balqees Fathi wearing Giambattista Valli
Dalia Makki wearing Rami Al Ali and Mimia Leblanc Jewelry
Ahmed Helmy wearing Concrete
Valerie Messika wearing Georges Hobeika
Carla Bruni wearing Elie Saab and Chopard, Nicolas Sarkozy
Mohammed & Humaid Hadban wearing Dior , Hande Erçel
Video courtesy @yasmine_sabri IG
Yasmine Sabri wearing Selma Benomar and Chopard
Egyptian designer Reem Hamed shines in accessories
Among the winners this year was Egyptian designer Reem Hamed, who earned recognition in the Accessories category for her brand RAMLA. Founded in 2017, RAMLA has gained acclaim for highlighting Egyptian artisanal techniques, particularly in footwear. Hamed’s approach combines traditional craftsmanship with modern design, producing leather and knitwear accessories that have attracted attention on the international stage, including at Harvey Nichols and Level Shoes. Her victory highlights the potential for MENA brands to gain traction globally while preserving local craftsmanship, a goal that aligns perfectly with FTA’s mission.
Video courtesy @fashiontrustarabia @qatarcreates @yearsofculture IG
Video courtesy @fashiontrustarabia IG
The FTA Awards once again underscored its commitment to championing emerging talent from the MENA region. Now in its sixth year, FTA has established itself as a powerful advocate for fashion creatives, offering not only financial support but also mentorship and a vital connection to global networks. The event celebrates the fusion of cultural heritage with modern trends, awarding standout designers in categories like ready-to-wear, accessories, jewelry, and debut talent. With its 2024 edition, FTA continued to build on its vision of fostering a vibrant and internationally recognized Arab fashion scene.
Dana Hourani wearing Giuseppe di Morabito
Leonie Hanne wearing Georges Chakra
Karen Wazen wearing Harith Hashim
Chriselle Lim wearing Zuhair Murad
Maye Musk
Imaan Hammam celebrates Moroccan artistry
Dutch-Moroccan-Egyptian model Imaan Hammam also contributed to the evening by delivering the opening remarks. She wore a stunning black kaftan designed by Moroccan designer Selma Benomar, which paid tribute to Moroccan artistry and heritage. Hammam expressed her pride in uplifting Arab creativity, marking the event as a special occasion that resonated deeply with her roots.
Imaan Hammam wearing Selma Benomar
Alessandra Ambrosio wearing Balmain and Messika
Miryam Labiad wearing Rabanne
Miryam Labiad wearing Zuhair Murad
Nadine Nassib Njeim wearing Jean Paul Gaultier
The Future of Arab Fashion
The Fashion Trust Arabia Awards continues to play a pivotal role in the MENA fashion ecosystem, bringing international visibility to the region’s designers and redefining the global perception of Arab fashion. As winners like Reem Hamed show, there is a strong appetite for design that merges tradition with modernity, and events like FTA are vital for helping local talent reach an international audience. Each edition of FTA propels MENA’s fashion scene forward, opening doors for designers to showcase the region’s diverse and vibrant creativity on a global scale.
Miryam Labiad wearing Georges Hobeika
Jourdan Dunn wearing Zuhair Murad
Zuhair Murad, Josephine Skriver wearing Zuhair Murad & Tatiana Verstraeten
Amelia Spencer Mallett wearing Temperley London
Designers who believe they have what it takes should watch for application deadlines for next year’s Fashion Trust Arabia Awards!