We’ve lived through winter’s teeth-clattering, cold breeze and made it past the persistent desperation of keeping toasty.
As summer looms around the corner and we prepare for the embrace of its striking rays of warmth and joy, the search for airy attire, that clings to fashionable moments rather than our bodies in the midsummer heat, is the foremost journey we embark on every Spring in preparation for the beachy blaze that awaits us.
From casual city walks along boulevards and brunch by the beach, to moonlit dinners and the most dressed up of nightlife partaking, the fashion opportunities that summer brings about are endless.
Planning an outfit from morning to night can be tedious and often uninspiring, our ELLE editors have created a series to help you navigate between several local Egyptian brands offering the perfect pieces from head to toe. Now comes the time of a delicate rainbow.
A DELICATE RAINBOW
When we think of our most cherished season of freedom and serenity, summer, we automatically envision the diverse offerings of a burst of color.
The blue waters beneath the yellow rays of the sun, heal the green of the grass, which envelops the red of the roses. Summer means a rainbow of delicateness and fun. These two unique Egyptian brands provide us with garments and pieces that evoke nothing but such.
HEDDY RASSEKH
The creative force behind her fashion brand, Heddy Rassekh, presents the La Rosa Del Sol Spring/Summer 2024 line. Drawing inspiration from her favorite flowers, hydrangeas, peonies, and pansies, this colorful collection honors growth, beauty, and grace.
La Rosa Del Sol combines femininity and delight with the brand’s distinctive elegance to depict a journey from bud to blossom.
The collection, which incorporates delicate, flowing lines and floral motifs in a palette of blush, lavender, blue, and lemon-yellow tones, is inspired by the romance of a Mediterranean summer.
Made from lightweight materials, each piece embodies easy elegance and refinement while capturing the progression from bud to bloom.
La Rosa Del Sol blends the grace of nature with the creativity of Rassekh to create a sophisticated yet joyful image that is ideal for carefree days and magical evenings.
OMNI’S
The brand’s distinctive cheerful, bright designs are captured in Omni’s Spring/Summer 2024 collection, Rainbow Drops, which combines romanticism with exuberant vibrancy.
Vibrant dresses with delicate frills, dazzling micro-crystals, and soft pastel colors honor femininity and are meant to inspire grace and enchantment. Bold color pops and whimsical crochet pieces offer a happy vibrancy while shimmering tops and swinging skirts give movement and intrigue.
Every item showcases Omni’s unique style and meticulous craftsmanship, providing a well-balanced mix of glitz and elegance.
Rainbow Drops is a collection that enchants and empowers, combining romantic pastels with lively, whimsical motifs to honor modern femininity.
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