Marassi came alive from August 13 to 16 with the launch of Cosmo Gate, organised by Yasmine Sarwat of Posh Management and Shady Ismail, founder of Clarité Esthétique. The event was a four day celebration of beauty, wellness, and lifestyle.
Sponsored by Emaar, the event brought together a curated lineup of local and international brands, immersive activations, and inspiring conversations. All at Egypt’s most exclusive summer destination.
BRANDS THAT MADE A STATEMENT
Guests discovered the latest from Capiixy, Teoxane, Wadi Food, Posh by Yasmine Sarwat, MyVi, Leap, Ele Clinique, Favelin, Infinity, Amgad Ghaly, Source Beauty, and Mazaya. Al Sagheer Salons created an installation with a pop up mini salon, while Mobica brought a sleek design touch with stage seating for panels. Those who were lucky to pass by enjoyed goodies, giveaways and special discounts too.
PANELS AND WORKSHOPS
The program combined expertise and star power. Highlights included a workshop with Shariff Tanyous in collaboration with Clarins, as well as a panel featuring Alice Abdelaziz, who shared her entrepreneurial journey. Notable attendees included Rita Harb, Sherine Reda, Logaina Salah, and Mohamed Farouk adding star appeal.
FOOD AND EXPERIENCES
Beyond beauty, Cosmo Gate delivered a lifestyle experience. Guests enjoyed offerings from Jimmy Pizza, Davidoff Coffee, and Saints while exploring the event and networking between panels.
